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TextBoard takes a truly unique approach to SMS marketing. Unlike other applications that lock a single keyword into a single campaign type, TextBoard allows you to run multiple (unlimited) campaign types which are ongoing and allow you to add and remove keywords associated with that campaign at anytime. This allows you to update and change your marketing messages for the best possible SMS results.
The Auto Response campaign type is the easiest way for customers to engage with your brand through text messaging. When a customer texts a keyword to this campaign they will instantly receive your defined text messages back on their phone. Offer them discounts, coupons and exclusive offers directly on their phone to encourage high participation.
With a Scheduled campaign you set the predefined times your subscribers will receive a message on their mobile phones after opting in to your campaign. TextBoard allows you to use multiple keywords that are active on other campaigns so you can make sure all your subscribers receive exactly the right message at exactly the right time.
A staggered campaign is exclusive to TextBoard. This campaign type allows you to target your customers based on when they subscribed. Unlike a scheduled campaign that sends your message at defined dates and times, staggered campaigns will send messages at predetermined intervals after an individual joins your mobile subscriber list. Staggered campaigns are great for tourist locations or for businesses that want to reach customers frequently over a small period of time.
Have your customers text in and vote on their favorite items. You specify the voting options which can be changed at any point in the future. Voting results are displayed in real time in the TextBoard campaign dashboard. Because your subscriber lists are so well-segmented you can even follow up with just the people who voted for a specific option.
Run a live contest to encourage customer loyalty. You control frequency of entries, how winners are selected and what messages they get back. Successful entries are saved to your subscriber list that can then be marketed to in the future. Caution: Contest campaigns get passed around quickly and can grow rapidly! Get ready for amazing results!